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Sell and market with video

Sell and market with video

Date

10.9.2019 | 17:00 to 19:00

Place

Think Company Center, University of Helsinki
In English

What Startup Founders & Entrepreneurs Need to Know About Videomaking

 

PART ONE: PHILOSOPHY

We discuss:– why cheap/low cost video may actually be more effective for entrepreneurs in 2019– why different marketing goals require different types of video content– the importance of setting benchmarks and measuring success based on specific video metrics

 

PART TWO: TACTICS

We discuss:– the most effective tools for videomaking in 2019, camera types, computer for editing, software– factors to consider when you are filming yourself or speaking to camera– factors to consider when you are filming someone else, directing a performer– when it’s better to work with a freelancer/video professional

 

SHORT WORKSHOP AT THE END – this is how you actually do it!

 

The session is held by video marketing professional and entrepreneur Tan Lay

Organizer: Suomen Yrittäjät and NewCo Helsinki